October 20, 2022 at 11:00 a.m. CDT

“For a team that didn’t ever think about sales before a year and a half ago, that’s wonderful. We’ve hit a 6.7 average for cross-sales for our whole team and have had individuals as high as 12!

—S. Jones
President & CEO, Home State Bank

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“Do You Want Fries With That
Loan?” From Order-Taker to
Trusted Advisor

Are your people STILL order takers?

It’s the #1 thing on a bank CEO’s mind right now when it comes to their team
culture: “Too many order-takers.” First, we had personal bankers, then private
bankers, and then universal bankers. But those ships sailed long ago.

Your best customers are
still waiting for a
true Trusted Advisor

They need someone who brings wisdom and proactive
direction to the relationship and they’re willing to pay
premium pricing to get one—whether that’s from your
bank or from a competitor.


Cross-sales is the ultimate measure of the trust
that clients have in your bank.

“In two years, loans are up 34%, assets are up 21%, and we’ve added 60 basis points to Net Interest Margin, but the really dramatic change is our cross-sales. We tripled cross-sales, from 2.9 to 8.4, on average across the bank—we view this as the ultimate vote of trust from our customers.
It’s unbelievable, but very real.”

—K. Knudsen

Chief Executive Officer, Security Bank
2017 Extraordinary Bank of the Year™ Award Recipient

More than 87 percent of Emmerich Group clients double
their cross-sales in one year or less.
This Masterclass is
the first step in making that happen for your bank.

Guiding your team through the
livestream event is
Roxanne Emmerich

Nobody has helped more banks get
to top-of-peers status than Roxanne
Emmerich. One CEO client referred
to her as a “one-woman economic recovery program.”

Bestselling Author:

Roxanne is The New York Times, Wall Street Journal, and international bestselling author of Thank God It’s Monday!® as well Profit-Growth Banking, Net Interest Margin Solution, and her newest release, The Breakthrough Banking Blueprint.

She is also editor-in-chief of Extraordinary Banker® magazine, which has a readership of 15,000 board members and executives from the best banks in the country.

Thought Leader:

Roxanne is the founder and chair of The Institute for Extraordinary Banking™ and creator of the Banky™ Award—the highest designation for results-oriented elite community banks of America. Her Best Banks in America™ Super Conference consistently receives rave reviews as the best conference for elite, results-oriented, ambitious bank executives and board members.


Roxanne is a National Speaker Hall of Fame inductee, a distinguished alumna of the University of Wisconsin, and recipient of the prestigious Nido Qubein Philanthropist of the Year award for her ongoing work to build schools in Africa.


Roxanne is CEO of The Emmerich Group®. For the last three decades, Roxanne and her team have helped hundreds of banks transform their performance to get to top 5% performance and, more importantly, stay there. Successful Meetings magazine listed her as one of the top three speakers in the country on organizational culture.

Your sales team isn’t broken, it just needs a proven system used by elite, results-oriented banks.
This is a can’t-miss masterclass.

Join us for the upcoming No More Order Taking Masterclass on October 20th at 11:00 a.m. CDT.