Success. Leaves. Clues.

Breakthrough Banking Blueprint

The “Franchise” System to Get to Top-of-Peer Performance and Stay There

In this book, you’ll discover what highly successful community banks know that the rest know and can never seem to figure out.  You’ll discover their MOST GUARDED SECRETS.

“We assumed that high performance was for ‘the other guys.’ Then we found the Blueprint and we skyrocketed from a bank that was battling for average to a high level of performance we never dreamed possible. It was a miracle. We had two individuals from our team who took the Accredited Banking Professional course and, while ‘practicing,’ brought in $20 million in deposits—$15 million of which were low-cost deposits. And we are hitting every single metric every single quarter—something we never did before. I can’t imagine any bank that wouldn’t want to have this Blueprint. All of a sudden, we’re having a blast coming to work every day!”

– C. Holland, CEO, Farmers State Bank; Banky™ Award winner


The world of banking moves at breakneck speed: With technology’s unrelenting updates, constant best practice and compliance changes, and the recent rise of non-bank competition, it’s impossible to keep up with it all. Who could possibly compete in a contest whose gameboard was seemingly designed for remarkably consistent small-bank failure? If you keep following the conventional (and outdated) wisdom of industry advisors with dozens of branch closures in their rearview mirrors, the answer is: certainly not you.

For member clients, please contact us at (952) 820-0360 to receive your special member discount.

Product Information
Title: The Breakthrough Banking Blueprint: The “Franchise” System to Get to Top-of-Peer Performance and Stay There
Author: Roxanne Emmerich
ISBN: 978-1-890965-11-2
Softcover: 160 pages

This book is an expert insider account that outlines how the top community banks in the game have been hitting the target every quarter without skipping a beat, despite recessions, big-bank buyouts, and vicious competition for deposits. It’s the ultimate blueprint for an unlikely success story: Stop just surviving, and learn how to thrive.

Read the Book that Stands as The Secret Foundation for All Top-Performing Community Banks

Special One-Time Strategic Planning OFFER: This should be required reading for your entire executive team before they walk into strategic planning this year if you want to pull ahead in 2022. For a very limited time, get a case of these books for only $9.99 per copy for a set of 10 – Be sure to use the discount code TEAM22

With more top-of-peers bank CEOs on her roster than anyone else in America, Roxanne’s insights will take your bank to new heights of performance while attaining new lows in unnecessary risk. This book contains a revolutionary new approach to balancing the sustainable growth of safety, profit, and size, without risking any of them in the process.

The Breakthrough Banking Blueprint will show you:

  • How to find and secure your magic 100: 100 new customers who will instantly help to double your recurring profitsdecrease your marketing spend, and stabilize your gross margins.
  • How to move from a transactional bank strategy to a transformational one and escape the commodity sinkhole.
  • Why more than 95 percent of “sales improvement” training events never produce revenue increases, and why they create culture disasters instead.
  • How to turn your clients into advocates who insist that all their friends stop banking at your competition and bring all their business to you.
  • Why the very models accepted as “conventional wisdom” for all of banking history have single-handedly diminished the number of banks from 18,000 to 5,000 in the past few decades—following the trendline, we’ll be down to one bank in 25 years. Discover the secrets of how you can prevent your bank from ending up on the cutting room floor.
  • The 5 biggest strategic planning mistakes that almost every bank makes—and why they almost never recover from them.
  • The Big 3 Secret: Despite what you’re taught to believe, this is how you CAN achieve more growth and profit with less riskall at the same time.

“In the last three years, the ‘Blueprint’ has helped us have a breakthrough we never dreamed possible. Assets have grown 44%, loan growth is up 64%, net income has doubled, AND we were ranked #2 by SNL for banks under $1 billion. Best of all, we were named the 2019 Extraordinary Bank of the Year™, and our clients are all thrilled to see what our bank in our small community has accomplished!”

– Chris Floyd, President & CEO, First National Bank of Syracuse;
#2 on 2016 SNL Top 100 under $1 Billion; four-time Banky™ Award winner;
2019 Extraordinary Bank of the Year by the Institute for Extraordinary Banking

“We’ve been using the Breakthrough Banking Blueprint for over a decade. It has literally taken us from a mediocre bank to a billion-dollar bank earning over a 2.00% ROA and 5% NIM, and it has brought us the safety and ease needed to weather any unexpected storms. The only time it doesn’t advance us is when we start chasing a shiny new object and move away from the fundamentals that have made us strong. Even then, the Emmerich Group brings us back to the simplicity of a well-executed system, and they always pop our numbers to the next level. I’m perplexed about why any community bank would go it alone without The Emmerich Group installing this system—especially during challenging times.”

– P. Steele, CEO, First Volunteer Bank