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THE STANDARD FOR ELITE BANK LEADERS
Your Job Descriptions.
Lying to your best people.
Since day one.
Every bank has job descriptions. Almost none of them make anyone better at the job. What a duty list can't do is turn a manager into a top-5% performer, tie a project to profit instead of good intentions, or make the values on your wall something people actually do on a Tuesday. Management Development Certification installs the system that does.
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From the team behind Trusted Advisor Certification™ and the Accredited Banking Professional™ program.
Management Development Certification Program Certified Bank Manager™
Two years, four semesters. A signed certificate in the mail, and no renewal ever required.
Presented by Roxanne Emmerich, Founder & CEO
NY Times Bestselling Author  ·  CPAE Speaker Hall of Fame  ·  Entrepreneur of the Year  ·  Fox Business · CNN · CBS · NBC  ·  BANKY™ Award Founder  ·  ABA Keynote Speaker
REAL RESULTS, MDC PARTICIPANT BANKS
Hoosier Heartland State Bank — 79% of employees at target or above
Eastwood Bank — $264M to $555M, 11% compounded
Dream First Bank — hit next year's goals a year early
Three Things Quietly Killing Your Performance
01. The Job Description
It lists duties. It never once explains what the top 5% in that seat actually do differently. So your managers guess, and guessing is not a system.
02. The Project With No Project Manager
Banks take on an endless stream of projects and quietly abandon most of them at a negative return, because nobody measured twice before they cut. Nobody was actually taught to project manage.
03. Values as Wallpaper
Painted in the lobby, ignored in the hallway. Without a daily rhythm tying behavior to KPIs, your values are decoration, not direction.
WHAT WE BUILD INSTEAD
A Franchise System for High Performance — Not Another Binder
Throw Out the Job Description. Build the Standard.
A living performance system replaces the duty list — teaching every leader exactly what the top 5% in their seat do, and how to do it themselves.
Real Project Management, Not Hope Management
Every leader discovers how to scope, sequence, and measure a project before it becomes a write-off nobody wants to own. Measure twice. Cut once. Finish what you start.
The Culture System Almost Nobody Teaches
Every behavior and every KPI ties to the strategic plan, with visibility boards and daily rhythms that make your values something people do, not something you painted.
Ontological Coaching, Applied Daily
Leaders discover how to coach identity and behavior, not just the number on the report, so performance holds after the meeting ends.
DOCUMENTED CLIENT RESULTS — REAL BANKS, REAL NUMBERS
What Happens When a Bank Installs Our Systems
“
6.4% NIM · ROA 4.25%
"We achieved a NIM of 6.4%, an ROA of 4.25%, and an ROE of 34.14%. These numbers were unimaginable before we installed the Emmerich system."
C. Burson · President & CEO
Valley Bank of Commerce · 2024 Extraordinary Bank of the Year™
“
5% NIM · ROA 2%
"Over the last decade as an Emmerich Group client, we have more than doubled assets while becoming very profitable. We look like we'll end the year with a 5 NIM and a 2 ROA. We had a record year for earnings and growth."
P. Steele · CEO
Builtwell Bank · 2014 Extraordinary Bank of the Year™
“
+200 BPS NIM INCREASE
"Our NIM has increased by a little over 200 basis points by having those low-cost deposits. We were in the low 3s. We are now consistently in the mid-5s even with banks seeing margin compression."
. Henshaw & M. Businaro · President & CFO
Farmers State Bank of Alto Pass · 2022 Extraordinary Bank of the Year™
“
2X SIZE, 1/3 FEWER STAFF
"When I started, we had 60–70 employees; today we've doubled our size with a third-less team members — not because of layoffs, but because we learned how to hire well."
J. Moss · COO
Farmers State Bank
“
113 BPS IN 18 MONTHS
"We set out to increase our NIM from 3.72% to 4.72% over three years. Just 18 months into working with The Emmerich Group, our NIM had already reached 4.85%."
E. Schaefer · Executive Chairman
First Federal Bank of Wisconsin
“
2nd LOWEST COST OF FUNDS IN STATE
"The real progress on the margin is on the deposit side. We have the second lowest cost of funds of any community bank in Utah. And even though rates have moved up, we've managed to keep customers."
J. Jones · Immediate Past President & CEO
First National Bank of Layton
Results earned by banks working with The Emmerich Group across our certification programs, not specific to Management Development Certification.
"I've been advising my clients for over 30 years and thought I knew everything about how to help them. I now know I only knew 3% of what I needed to know."
Donald John · Retired CEO, Minnesota National Bank
On completing Trusted Advisor Certification™
FOR THIS PROGRAM SPECIFICALLY
"This program helped give me a ‘hands-on’ experience in planning, delivering, and coaching that really results in behavior changes—not just for the time in the session, but actual on-the-job changes."

Sue Hovell · Retired SVP, Merchants National Bank
Roxanne Emmerich
MEET ROXANNE EMMERICH
The Architect Behind America's Most Profitable Community Banks
Roxanne didn't build her system in a university. She built it in the field — running a de novo bank that set records for growth and profitability, founding two institutions, and spending 30+ years embedded inside the boardrooms of community banks facing every challenge you face right now.
"I used to teach incoming CEOs at the Graduate School of Banking. I can tell you plainly — leaders who complete this certification are far more prepared to run a high-performance bank than what we taught there."
4,000+
Speeches to bankers
500+
Banks transformed
30+
Years documented results
TWO YEARS. NOT ACADEMIC.
The System Gets Built
While You're Still in the Course.
This isn't a lecture series. While you're earning the certification, you're building the actual hiring system, the actual project management process, the actual coaching rhythm, and the actual alignment to your strategic plan. Two years in, you don't walk away with a diploma. You walk away with a franchise system for high performance, already running inside your bank.
It's Called Management Development. It's Not Just for Managers.
Every leader in your bank who touches performance, projects, culture, or people belongs in this room. Because the other 98% of bank executives are still guessing. You won't have to.
HOW THIS WORKS
You Don't Sign Up. You Get Accepted.
We turn down more banks than we approve. This program is built to be worked, not sold — so we only bring in leadership teams we're convinced will call this the best investment their bank has ever made. That's not a marketing line. It's how we protect what's built for the banks already inside it.
Questions Before You Apply
It's really two years?
Yes. Long enough for the system to become how your bank actually runs, not a binder from a workshop.
My leaders already have MBAs. Is this redundant?
An MBA teaches theory. This teaches your bank's hiring system, project management process, coaching rhythm, and culture alignment — built by the people who'll run them.
What if we're not accepted?
You'll hear back either way, and the application itself will sharpen how you think about performance and culture in your bank regardless.
ONE APPLICATION. A DIFFERENT BANK.
One Application Tells Us Exactly
Whether You're Ready For This.
Every application is read personally, by us.
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