Nice Doesn’t Pay the Bills: Why Culture Determines Profitability
Most banks focus on strategy. Elite banks focus on culture systems that produce profitable behavior. Discover why culture may be your biggest growth lever.
There’s this myth in community banking…
It goes like this:
“Sales is hard. Sales is uncomfortable. It feels, well, salesy…”
If it feels like sales, you’re doing it WRONG!
Sales is, more than anything else about service.
You SERVE the customer by asking great questions, delivering deeper understanding and guiding them to the best possible solution for their specific situation…
Today’s video show you exactly how to do all of that…
But before you go watch it, you might just want to grab a new tool we just released…
It’s called the Team Selling Checklist and it’s for community banks who are making the shift to “team selling” (and you should).
Just don’t do it without reading this first (if you’re already heading down that road, you’ll absolutely want to grab it)…
Inside this 14 point checklist you’ll discover:
=> The secret “emotional intelligence” profile your team lead must possess (and the profile that will destroy your team, if you put THAT person in charge).
=> What 3 things you must do to give your team an “unfair advantage” over the competition…do this and your team will be unstoppable!
=> When to involve your executives to win BIG DEALS.
=> The secret to structuring your team…mess this up and you’ll REPEL clients, kill cross-sales and lose your best people…
Most banks focus on strategy. Elite banks focus on culture systems that produce profitable behavior. Discover why culture may be your biggest growth lever.
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