How Top 5% Banks Drive NIM Through the Roof—Without Raising Rates [VIDEO]
Net interest margin is under pressure—and if your bank is still waiting on rate changes to save your profitability, you’re already behind. In this sharp, no-fluff...
Welcome to the Top 5 Percenter™ Blog
POWER Pictures
A picture is worth a thousand words. Cliché? Yes. Lie? No.
The brain thinks in pictures, not words. When you are proposing your solutions, your prospect is much more likely to arrive at the decision you want if you paint a picture of what their world would be like with your solution in place.
Grab hold of their attention and stimulate their imagination. Use analogies, metaphors, stories and anecdotes to create a pain-free world for the prospect. If, with your help, they can imagine a state of euphoria, you’ve won their confidence.
More From The Blog
Deposit Growth Without Begging or Discounting—Here’s How the Top 1% of Banks Do It [VIDEO]
Bankers, let me ask you a brutal but necessary question:Why are you still playing checkers while the top-performing banks are playing 4D chess with deposit growth? If...
Differentiation Value that Drives A+ Prospects [VIDEO]
Do you agree that high quality customers love high quality attention? Let's explore how you can transform your safety and profitability by creating the kind of...
Master the Four Levels of USPs [VIDEO]
What if you can use extreme differentiation to get 150 basis points or more on the loan side and improve your deposit pricing at the same time? If you're the kind of...
Stop Matching the Competition [VIDEO]
You deserve to get paid more. Rate matching is the most destructive force in community banking today. And because of it, as a community bank, you are underpaid for the...
How to tie everyone to PROFIT [VIDEO]
Does every team member on your team know how they tie to profit? I mean really know? When a study published in Businessweek revealed they had asked 6,000 employees, "Do...
Who Made Up That Rule? [VIDEO]
Everyone has patterns of disbelief. Some people believe that in politics, there is one side or the other, and they're unwilling to look at the alternative. Still others...
Accountabilibuddies: The Power of Mutual Accountability [VIDEO]
I hear the same thing everywhere I go—"We need to build an accountability culture!" Great idea, right? But here’s the problem: we’ve been saying this for decades, and...
Second Order Thinking—No More ‘Pedestrian Thinking’ [VIDEO]
I have a book that I love—a book I read a couple of times last year and still reference often. It’s called Intelligent Thinking—which, let’s be honest, sounds like a...
Buy-In Blueprint: Behavioral Economics at Work [VIDEO]
Are you still working off a to-do list? Well, I’ve got a suggestion for you: throw that list out—and do it now! Not all tasks are created equal, and that's a big reason...
