A State of Gratitude [VIDEO]
A powerful Thanksgiving message on how gratitude shifts leadership presence, reframes pressure, and strengthens your bank’s performance culture.
I believe most people tend to be easily distracted.
One of the hardest things to do is get everyone and everything aligned on the few things that matter to the profits at your bank…yet this “intentional congruence” is one of the most important practices you must follow if you want to grow and prosper.
In this episode, I want to share with you a concept that has transformed the strategic planning results for hundreds of banks, increasing profits by 20–50, even 100% in one year.
It seems like these same problems have been looming in almost every bank for decades. So, let’s rewrite history.
UNLIKE so many traditional planning processes, the best approach to strategic planning for elite banks that are outperforming peers in growth and profitability is a one-page plan designed exclusively for community banking.
It includes all the key ideas from the BHAG to the vision, values, and key initiatives—to name a few. More importantly, it allows for complete alignment so that everything is coordinated with the target markets and the BHAG.
Prepare for some powerful conversations because prioritizing the parts of your plan on to one sheet forces critical thinking skills.
I always have a bank give me a rough one-page plan before we start working together. It takes them two full days of challenging everything to settle on the final plan, which is always infinitely different from the first plan.
It’s hard work—but quite frankly, some of the most important work an executive team ever does.
Create a supportive quarterly strategic planning process. When all the “gotta minute?” interruptions are replaced by a few days of deep thinking, challenging and committing, it ramps up the implementation by at least 50% so that you can get to your desired results faster.
That’s just three steps!
I’ve heard bank after bank say, “We hit every goal and every deadline,” which IS the point of strategic planning. The peace of mind knowing you can live your commitments—what a contrast to what was happening with the old process.
Next steps—make sure you tune in to the next video where I’ll show you how to implement your new strategic plan.
Discover how to make sure your people don’t just pay you lip service and actually execute it, so you can sleep at night knowing that everyone and everything is tied to the plan every week.
To your continued success,
Roxanne Emmerich
P.S. I’m thrilled to share this complimentary, on-demand audio training with you. In it, I reveal strategic planning secrets of the most elite-performing community banks in the country. It’s a must-listen!
P.P.S. This is part 4 of a 5-part series on strategic planning. Missed part 1, part 2, or part 3?
A powerful Thanksgiving message on how gratitude shifts leadership presence, reframes pressure, and strengthens your bank’s performance culture.
Most employees believe they’re top performers but can’t show how they drive profit. This episode shows how to tie every role to the bottom line, boost profit per FTE, and build a high‑performance culture in your community bank.
Traditional sales training fails because it focuses on tactics, not transformation. Discover how to shift from sales training to sales culture and achieve lasting growth.
Escape commodity pricing. This episode shows how Level-4 USPs—proprietary, client-valued processes—let community banks command +150–200 bps and keep deposits loyal.
Rate matching drains margin. Install USPs that matter, differentiate, and promise explicit benefits—so buyers pay more without a price match.
Tag-alongs aren’t team selling. Use this checklist to assign roles, split first vs. second call objectives, and run the pre-call prep that produces 85–90% close rates on top-100 prospects.
Most banks deliver “pretty good.” That’s not loyalty. This episode reveals a 3-step execution system—blended learning, measurement, coaching, and celebration—to engineer daily WOW service that sticks and grows deposits, margin, and community pride.
Roxanne Emmerich exposes the hidden flaw in your strategy that’s quietly destroying net interest margin — and the proven path to take back your pricing power.
AI isn’t coming—it’s already here. Discover why most bank roles are now obsolete, and what your team must become to survive.
Your plan won’t save you. A strategic planning system designed for high-stakes execution will. Here’s how top community banks avoid merger collapse.