Rate Risk is a Big Risk—Play Smart [VIDEO]
Guessing interest rates is not a strategy. Here’s how top community banks remove rate risk and stay profitable.
Yes…it’s true.
It’s time once again to create a strategic plan for next year.
It’s time to create that ‘master plan’ that will make next year your BEST YEAR EVER.
If you just sighed or rolled your eyes, then you’re one of the many community bankers that have suffered through strategic planning year after year only to see the plan forgotten, ignored, or poorly implemented.
Many banks with well-meaning, talented people fail to successfully create and implement a strategic plan that produces the desired results.
So what is causing these plans to fall through the cracks?
Truth is—there are a number of reasons and every bank is different.
BUT there are 3 crucial pieces to a functional strategic plan that almost ALL bankers miss.
Watch this short video I’ve put together to discover what today’s bankers are missing when it comes to strategic planning.
This video gives you very high-level information that will help you create a strategic plan that works IF implemented correctly.
Unfortunately, implementation is where most banks run into trouble. For banker’s that are serious about creating a bullet-proof strategic plan for next year, I’ve put together a little something extra.
After watching today’s video, download my FREE On-Demand Audio Training where I reveal the Strategic Planning Secrets of the Most Successful Community Banks in America.
On this exclusive audio training you’ll discover:
Guessing interest rates is not a strategy. Here’s how top community banks remove rate risk and stay profitable.
A Christmas reflection on why community banking matters—and why your leadership impact extends far beyond transactions.
Top banks don’t complain about regulation—they execute around it. Here’s how the elite outperform anyway.
Low-cost deposits are the ultimate margin advantage. Discover how top 5% performers attract them consistently—and why most banks fail to compete.
Banks don’t fail from a talent shortage—they fail from a thinking shortage. Discover how critical-thinking systems like the SIR Formula build your future executives now.
A powerful Thanksgiving message on how gratitude shifts leadership presence, reframes pressure, and strengthens your bank’s performance culture.
Most employees believe they’re top performers but can’t show how they drive profit. This episode shows how to tie every role to the bottom line, boost profit per FTE, and build a high‑performance culture in your community bank.
Traditional sales training fails because it focuses on tactics, not transformation. Discover how to shift from sales training to sales culture and achieve lasting growth.
Escape commodity pricing. This episode shows how Level-4 USPs—proprietary, client-valued processes—let community banks command +150–200 bps and keep deposits loyal.
Rate matching drains margin. Install USPs that matter, differentiate, and promise explicit benefits—so buyers pay more without a price match.