by Shaun Heuerman | Feb 25, 2020 | Sales & Marketing, Strategic Planning
I believe every business has a breakthrough opportunity, a missed profit opportunity, in fact, in several of their product lines. In this blog, I’m going to share with you how any one of your product lines could be the source of thousands of dollars of...
by Shaun Heuerman | Feb 11, 2020 | Bank Marketing, Customer Success, Sales Process, Sales Training
If you’re feeling trapped in rate competition, you’re in “Commodity Hell”… and it’s not a fun place. When your customers and prospects view you as no different than the bank down the street, you create a situation where...
by Shaun Heuerman | Jan 28, 2020 | Strategic Planning
I believe most banks are sitting on a gold mine of untapped potential for organic growth and increased profits. In this blog, you’ll discover how you can get far more and more predictable profit and growth impact from your strategic planning process....
by Shaun Heuerman | Apr 20, 2016 | Sales & Marketing
Ever been asked by one of your commercial lenders to match rate to “win the business?” Does the sun rise in the east? Of course… When we see this happen we can predict, with clock-like precision exactly what’s causing the epidemic… The lenders are measured on the...
by Shaun Heuerman | Oct 30, 2014 | Sales & Marketing
Job descriptions by themselves never work. They’re vague and meaningless. And they really don’t directly correct behaviors. When Business Week asked employees whether they were in the top 10 percent of performers in their companies, between 84 and 97 percent,...