It’s party time…that time you’ve been waiting for to pick off the top loan customers’ key deposits from the weak banks around you. You don’t need to buy them IF you know how to pull in all their business with ease. To do that, you must shatter the myths that will keep you in a state of inertia:
1) “Our people know how to sell.” In fact, they are excellent rate quoters. Most don’t even know how to break preoccupation with rate. Don’t believe it? Call your own bank. There’s nothing like irrefutable evidence.