by Shaun Heuerman | Apr 19, 2018 | Sales & Marketing
I believe banks deserve to get paid far more for what they do. One of the biggest factors in this inequity is rate matching. But the good news is, it’s preventable. In this episode, I’m going to share with you a process to get your people to stop rate matching...
by Shaun Heuerman | Apr 5, 2018 | Sales & Marketing
I believe that an organization’s profit matches the profit of their clientele. In this episode, I’m going to show you how to find more profit-rich clients—the elite customers who are lower risk, lower hassle and who willingly pay more for better value. If...
by Shaun Heuerman | Mar 29, 2018 | Sales & Marketing
I believe that people operate out of their “worldview” and that they are fairly committed to their “belief systems”—which can serve them well but also keep them stuck. In this episode, we’re going to talk about how to get the ship...
by Shaun Heuerman | Mar 22, 2018 | Sales & Marketing
I believe that high-quality customers love high-quality attention. In this session, I’m going to show you how our client banks are transforming their safety and profitability by creating the kind of differentiation that attracts the highest quality credits and...
by Shaun Heuerman | Mar 15, 2018 | Sales & Marketing
Introducing the Best Banks in America™ Super Conference. Where the Ambitious and Elite, Results-Oriented Bankers Share Power Secrets of the New Game of Banking. Join Us September 10-12, 2018 I believe that accepting limiting beliefs as fact is too common in banking...
by Shaun Heuerman | Aug 9, 2017 | Sales & Marketing
I believe accountable people make the world go ‘round. In this session, I’ll show you how to get everyone in your bank thinking about how to bring in the next best customers at premium pricing—in other words, getting everybody thinking like a marketer....
