The Power of Cross-Sales—How to Do Them Without Being Salesy
I attended my first bank CEO conference several decades ago. You know what the theme was when people talked about cross-sales? They said, "My people are still order...
I believe everyone wants to work in a place where they get energized and surround themselves with competency.
In this episode, I’ll show you how you move the culture score needle—the leading predictor of future growth and profitability.
If you’re the kind of leader:
If you look at Gallup’s national database of culture scores, you know that EVERY business is facing challenges in having the culture they want.
Now, I’m going to give you a four-step approach that will make your results dramatically improve your culture in just a few weeks.
Step 1: Plan a proven transformation that wins over 95% in a day. I know, I know. You don’t think it’s possible, and you’ve heard that it takes three years to transform the culture at every bank conference you’ve attended for decades. Well, it simply isn’t true. Hundreds of banks have completely transformed their teams to a “bring it on” attitude in one day—it just has to be done the right way to make that happen.
Step 2: Make sure that, following the evening of an “all-in transformation,” the next day is completely different—and accountability and celebration for those changes that matter happens immediately.
Step 3: Fix the “middle management” breakdown. In talking with hundreds of bank CEOs every year, I repeatedly hear the concern they have about how their leadership team is strong, and their people are good. Still, they have an issue with getting the managers compelled to actually manage.
Step 4: Make sure your “organizational development” systems are in place so that when you move the culture needle, that you have systems in place to have higher highs and higher lows. Cultures never go straight up, so you must anticipate and be prepared for the upsets that otherwise cause cultures to spiral down.
Let’s repeat those four steps for clarity:
Hundreds of studies show that your culture is the leading predictor of future growth and profitability. If you would like to do a culture survey designed just for community banks that goes along with an iron-clad blueprint of performance culture transformation, register for our next event where I will show you the system that has helped hundreds of banks get to top 10% performance—while also being voted best place to work.
Your history doesn’t define your future IF you do things right. You can have a high-performance culture with everyone saying “yippity skippity” while they perform at top-10% levels so you can experience the pride and peace of mind of staying in the top 10% of peers.
Make sure you tune in next time where I’ll show you how to take your culture transformation and up your game to start your journey of a performance culture transformation.
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