by Shaun Heuerman | Dec 17, 2019 | Strategic Planning
Let’s get one thing straight. Low price IS a strategy. And consciously or unconsciously, every time you match rates to win business, you’re saying, “Our strategy is to be the lowest price bank in our market.” If you’re going to go the low-price route, at least make a...
by Shaun Heuerman | Oct 8, 2015 | Sales Process
Regulators and bankers have one common concern right now—get and keep deposits as interest rates go up. Sounds easy, but it hasn’t been all that easy just to get deposits when rates have been low, and so getting better at this immediately is important. I’m...