by Shaun Heuerman | Feb 3, 2022 | Consulting
How do you—with great certainty—pull away your bank competitors’ very best customers? Now there’s a question that should stimulate some really good thinking. Because let’s face it, you can go buy a branch someplace else, but that’s expensive. Or,...
by Shaun Heuerman | Jan 27, 2022 | Consulting
Loan growth in your bank has never been more important. And it’s probably never been harder. There have probably never been more desperate competitors who are willing to undercut your best customers. Competitors who will take that business away at a...
by Shaun Heuerman | Jan 20, 2022 | Consulting
There are many new trends that are hitting us in banking. Let’s face it, it’s not like it used to be. So, let’s talk about some of the many things that are happening. And let’s also talk about how to make sure that you’re successfully managing...
by Shaun Heuerman | Jan 13, 2022 | Consulting
Way too many banks have spent a lot of money on brand awareness. And yet, can you even point to one customer who said I came to this bank because I just love their brand? In fact, most money spent on branding has a negative return on investment. Sadly, we’ve all...
by Shaun Heuerman | Jan 6, 2022 | Consulting
Net interest margin. Three of my favorite words. Why? Because it is such an important component of what takes a bank to the top of its peers. And if you’re tired of being average and competing on rate, I’m going to tell you that there is a way out of that mess. And,...
