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The Seven-Step Formula for Creating a Franchisable System

by Shaun Heuerman | Apr 15, 2013 | Sales Process

So you’ve built your bank into a thriving, successful business. Nice work! But now you’re looking to expand—sending other branches out into the world like beloved children. Can you give them what they need to succeed? Not unless you’ve created a franchisable system to...

The Beginning of the End of Rate Matching in One Powerful Step

by Shaun Heuerman | Feb 3, 2013 | Sales Process

You know that you shouldn’t be matching rates. But you can’t just put your foot down with a customer and say, “These are our rates, take ’em or leave ’em.” With a presentation like that, why on Earth would anyone take it? Instead,...

How to Put Your Strategic Plan Into Action.. and Always Win with Bank Builders™

by Shaun Heuerman | Sep 20, 2012 | Strategic Planning

You have a strategic plan. That’s good. But does it have a life beyond the paper it’s written on? Is it driving you toward success—or is it just something you checked off a list of “Things Good Banks Should Do”? If they’re honest, about 95 percent of bank execs...
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