by Shaun Heuerman | Dec 17, 2019 | Strategic Planning
Let’s get one thing straight. Low price IS a strategy. And consciously or unconsciously, every time you match rates to win business, you’re saying, “Our strategy is to be the lowest price bank in our market.” If you’re going to go the low-price route, at least make a...
by Shaun Heuerman | Oct 10, 2019 | Strategic Planning
The reason most banks don’t succeed in their strategic planning is that they lack strategies in their strategic plan. I believe most banks are sitting on a goldmine of untapped potential for organic growth and increased profits. Watch this video to find out...
by Shaun Heuerman | Aug 8, 2019 | Strategic Planning
I hear it time and time again The overwhelming majority of bankers I talk to when I speak at banking conferences feel that their banks don’t get any real value out of their strategic planning process and the sad reality is—they’re right. Because of this, strategic...
by Shaun Heuerman | Aug 1, 2019 | Strategic Planning
Yes…it’s true. It’s time once again to create a strategic plan for next year. It’s time to create that ‘master plan’ that will make next year your BEST YEAR EVER. If you just sighed or rolled your eyes, then you’re one of the many community bankers that have suffered...
by Shaun Heuerman | Feb 22, 2018 | Strategic Planning
I believe people are basically good. They want to do what they say they’re going to do, but sometimes they get distracted, or they’re unsure of what their optimal role is. And that can be dangerous when it comes to your bank’s strategic planning. In this...
by Shaun Heuerman | Feb 8, 2018 | Strategic Planning
I believe everyone wants to feel special and be treated uniquely according to their specific needs and wants. And when it comes to sales, some prospects are more special than others. Research shows that for banks up to $2 billion in size, their top 100 most...