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You’re in luck…

At conference, after conference, after conference, when I speak to audiences of bank executives the talk lately has been “culture, culture, culture.”

Much ado about culture…why?

There’s good reason. Culture is proven to be the leading predictor of YOUR future growth and profitability.

Read that again…

CULTURE is PROVEN to be the LEADING PREDICTOR of future growth and PROFITABILITY.

Take that in for a moment.

That’s a scary statement for most bankers, heck for most business leaders anywhere. Most think culture is this touchy-feely, ping-pong-table-in-the-break-room thing.

Not even close.

Culture is all about accountability for results. You don’t want a “happy culture”…you want a “happy culture where everyone’s accountable for delivering bottom-line results.”

Both describe a culture.

One’s more profitable.

In today’s video you’ll discover the 5 biggest myths of “culture” that destroy results…watch the video and avoid them…

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