by Shaun Heuerman | Apr 21, 2021 | Bank Marketing, Marketing Plan, Sales & Marketing
How much do you invest in your marketing budget every year? Now divide that amount by the number of calls or inquiries it generates. For most banks, the marketing budget is driven by shiny new ideas from conferences that marketing people attend or based on what was...
by Shaun Heuerman | Feb 11, 2020 | Bank Marketing, Customer Success, Sales Process, Sales Training
If you’re feeling trapped in rate competition, you’re in “Commodity Hell”… and it’s not a fun place. When your customers and prospects view you as no different than the bank down the street, you create a situation where...
by Shaun Heuerman | Dec 19, 2019 | Bank Marketing, High Quality Loans
I believe that an organization’s profits matches the profits of their clientele. Watch this video now to discover how to find lower risk, lower hassle clients who are willing to pay premium pricing.
by Shaun Heuerman | Sep 13, 2017 | Bank Marketing
I believe there are many ways to do anything—but there’s only one best way. In this episode, I’ll show you how banks utterly destroy their potential by violating little-known and often-broken marketing principles. If you’re thinking, “I don’t even know any...
by Shaun Heuerman | Jun 8, 2017 | Bank Marketing, Workplace Culture
I believe almost every person can double their productivity at work. In this episode, I’m going to share with you a process I have used over and over again to not only double but often times quadruple the profit brought in by hundreds of employees within a few...
by Shaun Heuerman | May 24, 2017 | Bank Marketing
I created this short, personal video about the benefits of becoming a Banky winner. Watch the video now. 1. Watch the video. 2. Apply Today – Click Here to Apply
