by Shaun Heuerman | Sep 12, 2019 | Increase Net Interest Margin, Sales & Marketing
I believe you deserve to get paid what you are really worth and never worry again about matching the discounted rates from your competition. Watch this video if you are the kind of leader who: Feels strongly that you just can´t follow the herd anymore Has lenders who...
by Shaun Heuerman | Sep 5, 2019 | Increase Net Interest Margin, Sales & Marketing
You deserve to get paid more. You deserve to get out of the crazy rate-matching game that can’t end well for anyone. The truth is, you can get paid a premium—an above-market rate—by good, A+ quality clients, but you won’t get there doing the same thing you’ve been...
by Shaun Heuerman | Aug 29, 2019 | Sales & Marketing, Sales Process, Sales Training
I’ve had the opportunity to review hundreds (maybe thousands at this point) of strategic plans from community banks. Sadly, most don’t have even ONE strategy in them. They have goals, visions, and purpose. But no strategy. Strategy is the “how...
by Shaun Heuerman | Jun 13, 2019 | Sales & Marketing
What does your job description say for your lenders…? Let me guess; an HR wordsmithed version of “get loans” … The problem is, you don’t want loans, you want to profit. Your superstars get this, and that’s why they excel. But your good, but not yet...
by Shaun Heuerman | May 30, 2019 | Sales & Marketing
Belief is a funny thing. I’ve worked with over 300 banks and the #1 bank killer is between the ears of the leaders and the troops… As Henry Ford famously said: “If you think you can, or you think you can’t…you’re right!” The bad news is that believing in myths, just...
by Shaun Heuerman | Aug 9, 2018 | Sales & Marketing
I believe accountable people make the world go around. In this session, I’ll show you how to get everyone in your bank thinking about how to get the next best customers at premium pricing. If you’re the kind of leader who has the traditional marketing...
