by Shaun Heuerman | Oct 30, 2014 | Sales & Marketing
Job descriptions by themselves never work. They’re vague and meaningless. And they really don’t directly correct behaviors. When Business Week asked employees whether they were in the top 10 percent of performers in their companies, between 84 and 97 percent,...
by Shaun Heuerman | Oct 15, 2014 | Sales & Marketing
Your job descriptions could be killing your bank’s performance. We both know you have two types of employees: superstars — and the well-meaning, but average performing players. The superstars are going to excel no matter what. But your average players can do...
by Shaun Heuerman | Oct 8, 2014 | High Performance, Sales & Marketing
Here are four new strategies that I’ve found that are shaping the future of top-performing banks. These strategies are profoundly changing the game of banking, and you should be paying attention to them. #1. Master the right “franchise system.” What if everyone...
by Shaun Heuerman | Oct 2, 2014 | Customer Service, High Performance, Profitability and Growth, Sales & Marketing, Workplace Culture
#1. Culture trumps strategy. Hundreds of studies now show that culture is the leading predictor of future growth and profitability. The Gallup Organization found the increase in earnings per share for companies in the top quartile that have high employee engagement (a...
by Shaun Heuerman | Mar 11, 2013 | Sales & Marketing
Thousands of bank executives are waking up saying, “SALES training! Of course! It’s SALES training we need.” Yeah, well sometimes the first thing that pops into our heads isn’t a keeper. Sales training is fine, but it’s NOT what you need to solve your problem and...
by Shaun Heuerman | May 11, 2012 | Sales & Marketing
Roxanne Emmerich shares her approach on how to attract the best customers to your bank: I get a kick out of watching Mad Men. There’s something captivating about being transported to another time like that. Slightly less fun is the feeling I get when I see banks in...
