Why Is It So Important to Hold On to Low Cost Deposits [VIDEO]
Low-cost deposits are the ultimate margin advantage. Discover how top 5% performers attract them consistently—and why most banks fail to compete.
Don’t look now, but the sales model has changed. Let’s face it, going onsite with one person, carrying a briefcase and being introduced through the door, is not working anymore. So, what an opportunity! You know that sales will need to continue, but if you go into reaction mode and only wait for them to call into your bank, you know where you’ll be in two to three years. It’s not going to be pretty. You’re going to have to figure out a proactive model to replace what used to work but now can’t, and might I suggest that it might even be better because then you determine, “How are we going to do this virtual sales model? What’s it going to look like? What kind of studios do we put people in? What kind of microphones do they have? What’s the lighting? What is the sales process? Who takes lead on what? How do you make sure the prospect has all of their AV set up before you join the call? Whom moves things along to make sure that everything is done correctly?”
Video: How to Make Your Virtual Sales Model Work
There is so much to figure out to get it right. And what an opportunity! Only those who lean in and learn new things and pull ahead will be those who will be taking the customers away from those who sit back and wait for things to get back to normal. Normal will probably not look like normal ever again, so lean in, learn what to do. This is a time of extreme opportunity.
– Roxanne Emmerich
Please watch the video above and share it with your exec team and board.
Low-cost deposits are the ultimate margin advantage. Discover how top 5% performers attract them consistently—and why most banks fail to compete.
Top banks don’t complain about regulation, they execute around it. Here’s how the elite outperform anyway.
Premium pricing isn’t a tactic—it’s a mindset. When belief is missing, margin and legacy are at risk.
When leaders tolerate excuses, excuses become culture. Discover how extraordinary bank executives shift employees from helplessness to accountability, confidence, and extraordinary performance.
Most bank strategic plans are loaded with goals but surprisingly short on actual strategies. Discover four shifts that align your plan with profitable customers, execution, accountability, and growth.
Forget templates. Roxanne Emmerich reveals how top banks burn the rulebook and build execution systems that deliver relentless results.
Roxanne Emmerich exposes the toxic lie behind most strategic plans—and the second-order thinking top banks use to pull away from the pack.
Your boardroom may be your biggest blind spot. Discover how elite banks fix strategy at the Breakthrough Banking Blueprint™ Bootcamp.
Great employees don’t automatically produce great bank results. Discover why Top 5% performance requires employees who understand profitability, create deeper relationships, command premium pricing, and become trusted advisors customers never want to leave.
Elite banks aren’t born elite. They build systems, practice the right behaviors, and continually sharpen how they create value. Discover what helps top 5% banks reach exceptional performance—and stay there.