Bank Sales Training Archives - Emmerich Financial

I believe in the unlimited upside potential in your team, and I believe that with the proper tools, they are capable of so much more!

In this video, I’m going to show you how to eliminate the limiting beliefs that keep your team matching rates instead of going after substantial premium pricing on better quality clients.

They’ll start getting bigger and better-quality customers within weeks.

If you’re the kind of leader…

Who feels like a broken record and is about ready to pull out your last hair begging and pleading for your team to change their ineffective sales approach—you’re going to love this.

Do Your Salespeople Know When to Talk USPs? [VIDEO]

I believe that most of your salespeople have only begun to tap into their true potential. They just don’t have the confidence to go after large deals that are happy with their current bank and ask for premium pricing.

In this episode, I’m going to show you how the right sales system can help your people get excited about and effective at pulling in the very best customers…without PRICE even being brought up. You’ll get the respect of getting paid what you’re worth.

If you’re the kind of person:

Who is frustrated that your people fall into the trap of thinking they’ll lose a deal unless they match the rate…you’re going to love this.

The Effective High-ROI Alternative to Branding [VIDEO]

I believe you can and should be paid more for what you do.

In this episode, I’m going to show you a few ways to highlight your USPs—“differentiating value”—the right way in your sales process. Customers will sit up and pay attention…and you won’t lock yourself into a rate match.

If you’re the kind of leader…

Who has spent hundreds of thousands of dollars on “branding,” yet found that you’re still kicked in the teeth on pricing…and your customers aren’t willing to pay more for the fancy “brand” you’ve paid for…you’re going to love this.

Rate Matching Isn’t Required: Follow My 3-Step Process to End Rate Matching Forever [VIDEO]

I believe rate matching is the most destructive force in community banking today. Because of it, community banks are underpaid for the value you deliver. I believe you should be paid more.

Today, I’m going to show you how to stop your prospects from asking you to match a rate to “win the business” and start getting paid more within the next two weeks.

Deal?

Great!

You’re going to love this IF you’re the kind of person…

Who has team members at your door saying, “we can do this deal if we match the rate” (and you know that’s no good).

The Dangers of False-Attempt Sales Training [VIDEO]

I believe people don’t like hassles. Who does?

Whether it’s at work, at home, or out shopping. But it’s a dangerous attitude among your people because it causes them to not put 100% into their sales conversations.

In this video, I’m going to show you how your people (like many bankers before them who couldn’t, but now do) can get 6–7 cross-sales and all the deposits in a way that never feels sales-y.

If you’re the kind of leader…

Who has been preaching to the point of losing your voice about the need to get cross-sales of deposit accounts to make those accounts both profitable and sticky (and you’re a bit fit to be tied at this point),

Bank Sales Training Basics—with an Important Twist [VIDEO]

I believe that we humans can make easy tasks MUCH harder than they need to be.

We all do it. The people at your bank struggling with sales effectiveness do it, too.

In this video, I’m going to show you how you can take a trouble spot, like getting enough deposits, and turn it into a big win quickly. Quick hint: It’s about moving away from “training” but instead “educating” your team the right way.

If you’re the kind of banker…

Who needs more deposits and can’t seem to figure out what the banks who don’t have that problem are doing,

How to Move Beyond “Trusted Advisor” Lip Service to Get ALL of their Deposit Business [VIDEO]

I believe people want to work with “the best.”

When people truly trust you and you bring value that exceeds your additional pricing, people are willing to bring all their business to you and your bank. At that point, price has little relevance. They know that what you provide is worth the cost. That’s a prime position for you to be in—now here’s how you’re going to get there.

If you’re the kind of leader…

Who has a team member who already knows how to get large checking accounts without price being relevant while getting the entire relationship,

Where the Low-Risk, High-Profit Clients Are Hiding [VIDEO]

I believe that sometimes one tweak can make a huge impact.

In this video, we’ll tackle proven techniques you can use immediately to find your next top 100 most profitable, low-risk clients. Those are exactly the customers you want on your roster—and it’s worth the work to bring them in.

In fact, using this system I’m about to reveal has brought my clients a closing rate near 100%. I think that’s worth staying tuned.

If you’re the kind of person…

Who has spent a lot of money on marketing and it’s working to pull in the best customers at premium pricing,

How to Never Become a Vendor in the Eyes of Your Customers [VIDEO]

I believe the world is full of abundance—a field of diamonds is in every back yard. You just have to mine your share.

In this video, I’m going to show you how to find and bring in all the deposits you want in YOUR market without paying up.

If you’re the kind of banker…

Who has all the deposits you want already, you’ll love this because you’ll be able to bring your cost of funds down even more.
Or if you are the kind who can’t seem to find enough deposits and has resorted to having to fund through alternative sources or pay up for CDs,

The “No-Sales Approach” to Grow Sales [VIDEO]

I believe people want to trust their banker and count on them to guide them to good financial decisions. It’s been harder these days to get that trust thanks to a mega bank that was called out on sales practices that caused improper cross-sales.

In this video, I’m going to show you how to not only recover from the damage that was done to the industry, but also deal with the potential skepticism that customers will have about who’s best interest it’s in when a banker is recommending a product.

There are a few challenges to keep in mind…

Your employees may take the media impact and use it as an excuse to never have to sell.