Build Up Your Bank’s Customer Loyalty

Build Up Your Bank’s Customer Loyalty

Quite a few decades ago, I remember going to bank CEO conferences and hearing this line uttered: “Our people are order takers, we’ve tried everything, we don’t seem to be able to break this problem.”  Guess what?  Well, now here we are two-three decades later....

How To Measure Your Way To Premium Pricing

Ever been asked by one of your commercial lenders to match rate to “win the business?” Does the sun rise in the east? Of course… When we see this happen we can predict, with clock-like precision exactly what’s causing the epidemic… The lenders are measured on the...