by The Emmerich Group | Jul 11, 2024 | Capture Profitable Deposits, Customer Success, Deposits, Employee Training, Fast and Low-Risk Loan Growth, Get More Cross-Sales, High Performance, High Quality Loans, Profitability and Growth, Sales Process, Sales Training, Strategic Planning, USP
We know that for banks that have 2 billion in assets that anywhere between 50 to 140% of their profits come from their top 100 most profitable customers. But the real question is how do we find another 100 just like these? Well, they have the same psychographics,...
by The Emmerich Group | Jul 3, 2024 | Customer Success, Employee Training, Get More Cross-Sales, High Performance, Profitability and Growth, Sales Process, Strategic Planning, USP
Several years ago, there was a gentleman who came into our boot camp, and he was an EVP of a bank on the West Coast. He told me that they had hired a firm, spent several hundred thousand dollars, and been in meetings for five months to figure out how to find their...