by The Emmerich Group | May 4, 2023 | Cross-Sales, Deposits, Get More Cross-Sales, High Performance, Profitability and Growth, Sales & Marketing, Sales Process, Sales Training
Are you tired of spending your marketing dollars on strategies that don’t bring in the low-risk, high-profit clients you desire? Look no further! In this episode, we will reveal a proven system to help you find your next top 100 most profitable clients,...
by The Emmerich Group | Apr 27, 2023 | Cross-Sales, Deposits, Get More Cross-Sales, High Performance, Profitability and Growth, Sales & Marketing, Sales Process, Sales Training
I believe low-cost deposits are critical to a bank’s success. So, how DO you stop competing on rates and start winning on value? In this episode, I will show you how to attract low-cost deposits without matching your competitor’s exorbitant rates. Picture...
by The Emmerich Group | Feb 11, 2020 | Bank Marketing, Customer Success, Sales Process, Sales Training
If you’re feeling trapped in rate competition, you’re in “Commodity Hell”… and it’s not a fun place. When your customers and prospects view you as no different than the bank down the street, you create a situation where...
by The Emmerich Group | Dec 31, 2019 | Increase Net Interest Margin
The constant “need” to match rates to win a deal is a symptom, not the cause of the net interest margin crisis in banking today. The cause is much more profound. It’s inside each of your lenders, and it may be inside of you. Frankly, it’s not your fault (or...
by The Emmerich Group | Dec 17, 2019 | Strategic Planning
Let’s get one thing straight. Low price IS a strategy. And consciously or unconsciously, every time you match rates to win business, you’re saying, “Our strategy is to be the lowest price bank in our market.” If you’re going to go the low-price route, at least make a...
