by The Emmerich Group | May 15, 2025 | Bank Marketing, Sales & Marketing, USP
Most banks don’t have a performance problem—they have a pretending problem. When people pretend not to see standards or hear deadlines, accountability culture in banks breaks down, and execution turns into excuses. A nationwide survey revealed that 87% of bank...
by The Emmerich Group | May 7, 2025 | Bank Marketing, Sales & Marketing, USP
If your bank marketing strategy isn’t driving premium growth—or if your team still leans on clichés like “great service” or “we’ve been around 80 years”—you’ve got a positioning problem. In this week’s video, you’ll discover why most bank branding mistakes start with...
by The Emmerich Group | May 1, 2025 | Cross-Sales, Culture, Deposits, Get More Cross-Sales, High Performance, Increase Net Interest Margin, NIM, Profitability and Growth, Workplace Culture
The Cross-Sales Myth That’s Costing Your Bank Millions If “our people just need to do more” actually worked, you’d already be at 8.0 cross-sales per customer—and popping champagne every month. But you’re not. Because knowing doesn’t drive results. Systems do. Culture...
by The Emmerich Group | Apr 24, 2025 | Deposits, High Performance, Increase Net Interest Margin, NIM, Profitability and Growth, Workplace Culture
In this video, I discuss how the top 1% of community banks are not working harder than their competitors—they’re working smarter. By leveraging a high-performance banking system, strategic execution in banking, and leadership alignment, these banks pull results like a...
by The Emmerich Group | Apr 17, 2025 | Deposits, Increase Net Interest Margin, NIM, Profitability and Growth
Net interest margin is under pressure—and if your bank is still waiting on rate changes to save your profitability, you’re already behind. In this sharp, no-fluff video, Roxanne Emmerich lays out exactly how the top 5% of banks are outpacing the competition with bank...
