The Unlikely 4-Step Formula to Double the ROI Of Your Marketing [VIDEO]
I believe most everything in life should carry its own weight. In this session, I’ll show you how to create massive ROI from every marketing dollar AND know how to...
Welcome to the new frontier. It’s fast. It’s unforgiving. And it just changed the rules of your business without asking for permission.
AI isn’t the threat. Stale thinking is.
In this video, Roxanne Emmerich takes off the gloves and exposes what no banker wants to admit: most teams are built for a world that no longer exists.
You’ll discover:
If you don’t teach your people how to think in second and third orders, you’re complicit in their extinction.
This is not about getting ahead. This is about not being left behind.
Watch now.
It’s an AI wild, wild West, and everything is happening fast. And most banks have no idea how to get aligned.
I’ve been mentioning to my bank executives to make sure that they’re getting their team prepared because we’re moving into a world of wisdom workers. So if you put something into ChatGPT or Perplexity or whatever tool you’re using, but you don’t bring wisdom to it, what you get out of it is a bunch of junk. And so now, the highest performers are those with the most wisdom.
Brian Tracy used to talk about how anybody who read eight or ten—I can’t remember the exact number—books in their area of specialty would become a top one percent performer in that industry because they would become masters of the knowledge.
This is the world where you need wisdom workers.
I have to share with you—I’m quite concerned about most people who work in banks right now who are transactional thinkers and transactional executors, because most of those jobs will be much more quickly and better done by machinery in the very near future. So where are these people going to go?
It is your ethical obligation to teach your people how to remain employable in a world where they will have to become wisdom workers to be able to make that improvement.
So in this world, we have to move from being that first-order thinking to second-order thinking—people who can see around corners, anticipate what’s going wrong, people who bring wisdom and understand what are the very best ways to do it. How is it changing based on what’s happening?
It’s a different world. It’s exciting.
We’re living in a world where Saudi Arabia is coming in and investing in the United States, where interest rates are changing by the minute. Gold prices are moving in directions beyond our understanding.
Bond portfolios are going through all kinds of crazy. It’s just not the world it was.
And we’re going to need to learn to be excited by the changes and be able to be mobile, to move quickly—because hanging on to yearly strategic planning—and please tell me you don’t do yearly strategic planning but that you do quarterly planning—but anybody who’s sticking to the yearly plan will certainly become dust, because eleven or twelve months after you’ve created that thinking, the world has already changed.
In fact, the way the world’s working now, it takes about a week.
And that’s where AI—and the ability to think in second-order—will come in.
So, as executives and board members of top-performing banks, you must be leaders in helping your team know how to work with AI, develop their next-level thinking, bring wisdom into their understanding, and really elevate these people to make sure that they can run AI—not be run out by AI.
I believe most everything in life should carry its own weight. In this session, I’ll show you how to create massive ROI from every marketing dollar AND know how to...
I believe that people want to work with people who “get them” and are all about their success. In this series, I’m going to show you how you can transform the marketing...
I believe people don’t like hassles. Who does? Whether it’s at work, at home, or out shopping. But it’s a dangerous attitude among your people because it causes them to...
I believe that we humans can make easy tasks MUCH harder than they need to be. We all do it. The people at your bank struggling with sales effectiveness do it,...
I believe people want to work with “the best.” When people truly trust you and you bring value that exceeds your additional pricing, people are willing to bring all...
I believe that sometimes one tweak can make a huge impact. In this video, we’ll tackle proven techniques you can use immediately to find your next top 100 most...
I believe the world is full of abundance—a field of diamonds is in every back yard. You just have to mine your share. In this video, I’m going to show you how to find...
I believe people want to trust their banker and count on them to guide them to good financial decisions. It’s been harder these days to get that trust thanks to a mega...
I believe that truly great organizations have mastered two things—great people and great systems. In this session, I’m going to share with you a system...
I believe that people are happy to pay more for someone who provides a unique benefit that creates a substantial ROI value to them. I want that someone to be you....