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Master the Four Levels of USPs [VIDEO]

by The Emmerich Group | Apr 17, 2024 | Bank Marketing, Marketing Plan, Profitability and Growth, Sales & Marketing, USP

What if you can use extreme differentiation to get 150 basis points or more on the loan side and improve your deposit pricing at the same time?   If you’re the kind of leader who feels strongly that you can’t follow the herd and believes that net interest margin...

Stop Matching the Competition [VIDEO]

by The Emmerich Group | Apr 11, 2024 | Bank Marketing, Marketing Plan, Profitability and Growth, Sales & Marketing

You deserve to get paid more. Rate matching is the most destructive force in community banking today. And because of it, as a community bank, you are underpaid for the value you deliver.   Get ready because you could stop your prospects from asking you to match your...

How to “Turn Off the Noise” and Finally Get Marketing That Works [VIDEO]

by The Emmerich Group | Apr 4, 2024 | Bank Marketing, Marketing Plan, Profitability and Growth, Sales & Marketing

I believe accountable people make the world go around. In this session, I’ll show you how to get everyone in your bank thinking about how to go get the next best customers at premium pricing. If you’re the kind of leader who has the traditional marketing department...

How to tie everyone to PROFIT [VIDEO]

by The Emmerich Group | Mar 28, 2024 | Creating an Accountability Culture, Culture, Employee Engagement, Strategic Planning

Does every team member on your team know how they tie to profit? I mean really know? When a study published in Businessweek revealed they had asked 6,000 employees, “Do you perform in the top 10 percent?” more than 90 percent said they performed in the top...
Custom Built Blog Post with Divi in the SuperTheme Milo

Custom Built Blog Post with Divi in the SuperTheme Milo

by The Emmerich Group | Nov 20, 2019 | Blog, Uncategorized

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