by Shaun Heuerman | Oct 5, 2023 | Consulting, Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning
Marketing isn’t what it used to be. For many banks, it’s changing how you should be investing your marketing dollars and the strategies that you should be using. Video: Bank Marketing Isn’t What It Used To Be In my book, The Breakthrough Banking Blueprint, I quote...
by Shaun Heuerman | Sep 28, 2023 | Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning
I was speaking recently for a bank marketing association and what occurred to me was that I made a big discovery. I asked them how they move net interest margin. And I got that “huh?” look. Video: Single Most Important KPI for ROI in Marketing Then I dug a little bit...
by Shaun Heuerman | Sep 18, 2023 | Culture, High Performance, Profitability and Growth, Workplace Culture
When times get a little challenging, people can wig out and the team dynamics get a little interesting. But it doesn’t have to be that way. Culture can be managed and culture can remain great, but you’re going to have to pay more attention to your culture than...
by Shaun Heuerman | Sep 7, 2023 | Creating an Accountability Culture, Culture, Employee Engagement, Employee Motivation, High Performance, Workplace Culture
Does bank culture really matter? Gallup tells us that if you have an average amount of disengagement, it will rob $3,400 from your bottom line for every $10,000 of payroll. So YES, culture is a big deal. And if your bank’s culture is broken, it can be fixed. In fact,...
by Shaun Heuerman | Aug 31, 2023 | Culture, Effective Leadership, Employee Engagement, Employee Motivation, High Performance
According to BambooHR®, one-third of your people plan on dumping you in the next six months. Yikes. This begs the question, what kind of glue do you need to make sure your very best employees stick with you during a time of accelerated “employee poaching?” To be...
by Shaun Heuerman | Aug 10, 2023 | High Performance, Profitability and Growth, Strategic Planning
What is your opportunity cost per inbound call? In other words, how much profit is lost per mishandled call that doesn’t turn into a lead, then a customer, then a full relationship? I’m going to show you some math that’s going to make you a little bit...
