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Boost Your Bank’s Bottom Line with One Change [VIDEO]

by Shaun Heuerman | Feb 21, 2024 | Increase Net Interest Margin, NIM, Sales Process, Sales Training, USP

I believe in the unlimited upside potential in your team, and I believe that with the proper tools, they are capable of so much more! In this video, I’m going to show you how to eliminate the limiting beliefs that keep your team matching rates instead of going after...

Do Your Salespeople Know When to Talk USPs? [VIDEO]

by Shaun Heuerman | Feb 8, 2024 | Increase Net Interest Margin, NIM, Sales Process, Sales Training, USP

I believe that most of your salespeople have only begun to tap into their true potential. They just don’t have the confidence to go after large deals that are happy with their current bank and ask for premium pricing. In this episode, I’m going to show you how the...

Who Made Up THAT Rule? [VIDEO]

by Shaun Heuerman | Sep 14, 2023 | Deposits, High Quality Loans, Increase Net Interest Margin, Profitability and Growth, Sales & Marketing, Strategic Planning

Everyone has patterns of disbelief. Some people believe that in politics, there is one side or the other, and they’re unwilling to look at the alternative. Still others believe that the moon is made of cheese. You may have a belief system that’s true. You...

Boost Your Bank’s Bottom Line with One Change [VIDEO]

by Shaun Heuerman | Mar 16, 2023 | Increase Net Interest Margin, NIM, Sales Process, Sales Training, USP

I believe in the unlimited upside potential in your team, and I believe that with the proper tools, they are capable of so much more! In this video, I’m going to show you how to eliminate the limiting beliefs that keep your team matching rates instead of going after...

Do Your Salespeople Know When to Talk USPs? [VIDEO]

by Shaun Heuerman | Mar 9, 2023 | Increase Net Interest Margin, NIM, Sales Process, Sales Training, USP

I believe that most of your salespeople have only begun to tap into their true potential. They just don’t have the confidence to go after large deals that are happy with their current bank and ask for premium pricing. In this episode, I’m going to show you how the...

The Effective High-ROI Alternative to Branding [VIDEO]

by Shaun Heuerman | Mar 2, 2023 | Increase Net Interest Margin, Sales & Marketing

I believe you can and should be paid more for what you do. In this episode, I’m going to show you a few ways to highlight your USPs—“differentiating value”—the right way in your sales process. Customers will sit up and pay attention…and you won’t lock yourself into a...
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