by Shaun Heuerman | Jul 22, 2020 | Culture, Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning, Workplace Culture
Isn’t it fascinating how for years and years and years, people would fight wars by standing in line with red coats on, in formation, shooting guns, while the other side would come at them when they had guns standing in line, running with swords, thinking that...
by Shaun Heuerman | Jul 16, 2020 | Culture, Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning, Workplace Culture
I’m always astonished how difficult we make the chief lending officer’s job. We tell essentially this wonderful human being, who is probably good at credit, “hey, you’re in charge of finding your team members”; “you’re in charge of making sure...
by Shaun Heuerman | Feb 11, 2020 | Bank Marketing, Customer Success, Sales Process, Sales Training
If you’re feeling trapped in rate competition, you’re in “Commodity Hell”… and it’s not a fun place. When your customers and prospects view you as no different than the bank down the street, you create a situation where...
by Shaun Heuerman | Jan 14, 2020 | Sales Training
Most banks have three solutions they implement in the hope of having a breakthrough to increasing revenue that generates high profits: They hire more lenders. They ask each lender to make more calls. They hope one of those two plans work. However, they hardly...
by Shaun Heuerman | Sep 26, 2019 | Sales Training
In this episode I am going to show a proven sales system to help your team reach their top potential by showing them how to sell their best customers in a way that PRICE is never brought up. If you are the kind of leader who is frustrated because your people fall into...
by Shaun Heuerman | Aug 29, 2019 | Sales & Marketing, Sales Process, Sales Training
I’ve had the opportunity to review hundreds (maybe thousands at this point) of strategic plans from community banks. Sadly, most don’t have even ONE strategy in them. They have goals, visions, and purpose. But no strategy. Strategy is the “how...
