by Shaun Heuerman | Aug 4, 2022 | Culture, Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning, Workplace Culture
During challenging times, the one thing you can count on is that desperate competitors and fly-by-night organizations are going to come in and try to take away your best customers. Let’s face it, your top 100 customers, for any bank under $2-billion asset size,...
by Shaun Heuerman | Jul 27, 2022 | Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning
I don’t know about you, but I loved the movie The Founder, probably because I’ve been a systems thinker all of my life, and I truly believe there’s one way that’s the best way to do everything. I believe that when you obsess over how to get the...
by Shaun Heuerman | Jul 21, 2022 | Culture, Profitability and Growth, Strategic Planning
What’s the biggest mistake made during a strategic planning day? That’s easy. Lack of intentional congruence. In other words, there’s a whole bunch of stuff on the paper, but it doesn’t match. I remember when I was a young mother, and my mother...
by Shaun Heuerman | Jul 14, 2022 | Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning
A dear friend asked me a question one time, “Oh really, can you afford not to?” And I thought that was one of the most brilliant questions I’ve ever heard. Let me pose it to you this way. Can you afford not to figure out how to increase your net interest margin...
by Shaun Heuerman | Jul 7, 2022 | Bank Marketing, Sales & Marketing, Sales Process, USP
And hear your customers say, “I Don’t Want To Work With Any Bank But You.” If you don’t care about premium pricing, you can stop listening right now. This is for bank executives who want to figure out how to command premium pricing despite the too-common...
