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Customers and Prospects Demand Excellence in Stressful Times [VIDEO]

by Shaun Heuerman | May 21, 2020 | Effective Leadership, High Performance, Profitability and Growth, Sales & Marketing, Strategic Planning

Now is the time that customers and prospects demand that you are excellent at what you do. I have a friend, and a vendor to my business, who told me that because a big chunk of his income comes as a result of community banking,  he thought he should switch over his...

How to Manage for Profit in Challenging Times [VIDEO]

by Shaun Heuerman | May 13, 2020 | Effective Leadership, High Performance, Profitability and Growth, Sales & Marketing, Strategic Planning

Challenging times require great transparency of information going to the executive team and also going to the board. For instance, if I’m a bank CEO, I want to know if the account managers who are assigned to my current top 100 and top 1000 customers are in...

What You Should Be Communicating to Customers Right Now [VIDEO]

by Shaun Heuerman | May 6, 2020 | Effective Leadership, High Performance, Profitability and Growth, Strategic Planning

It’s never been more important to make sure that you’re talking to your customers in ways that matter. I bring this up because I just got done doing a live recording with some of the smartest marketers in banking across the United States, and I saw some...

Increasing Productivity and Accountability in the Midst of Chaos [VIDEO]

by Shaun Heuerman | Apr 16, 2020 | Effective Leadership, High Performance, Profitability and Growth, Strategic Planning

Challenging times require that people understand exactly how they tie to profit and they know how to do it on a daily, weekly, quarterly, monthly basis. When you are communicating with your team members, it’s never been more important to keep them out of busy...

How to Avoid Layoffs: Tie Every Person to Profit [VIDEO]

by Shaun Heuerman | Apr 9, 2020 | Effective Leadership, High Performance, Profitability and Growth, Strategic Planning

During difficult times, everyone must know how they tie to profit, and become a master of the actions that allow for them to move their correct critical drivers—the leading indicators that move the lagging indicators. You see, during difficult times like this, one of...

Now More Than Ever You Must Focus on Revenue [VIDEO]

by Shaun Heuerman | Mar 31, 2020 | Effective Leadership, High Performance, Profitability and Growth, Strategic Planning

Challenging times require very focused revenue creating activities and fast. So the natural response for many executives during times like this will be to cut all the expenses, the very ones that in many cases would be what would take them ahead at the end of this and...
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