by Shaun Heuerman | Nov 10, 2022 | Deposits, Profitability and Growth, Sales & Marketing
I believe people want to work with “the best.” When people truly trust you and you bring value that exceeds your additional pricing, people are willing to bring all their business to you and your bank. At that point, price has little relevance. They know that what you...
by Shaun Heuerman | Nov 3, 2022 | Deposits, Profitability and Growth, Sales & Marketing
I believe that sometimes one tweak can make a huge impact. In this video, we’ll tackle proven techniques you can use immediately to find your next top 100 most profitable, low-risk clients. Those are exactly the customers you want on your roster—and it’s worth the...
by Shaun Heuerman | Oct 27, 2022 | Deposits, Profitability and Growth, Sales & Marketing
I believe the world is full of abundance—a field of diamonds is in every back yard. You just have to mine your share. In this video, I’m going to show you how to find and bring in all the deposits you want in YOUR market without paying up. If you’re the kind of...
by Shaun Heuerman | Aug 25, 2022 | Capture Profitable Deposits, Profitability and Growth, Strategic Planning
I believe that everyone wants to feel special and be treated uniquely according to the specific needs and wants. And when it comes to sales, some prospects are more special than others. Research shows that for banks up to 2 billion in asset size, that their top 100...
by Shaun Heuerman | Aug 4, 2022 | Culture, Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning, Workplace Culture
During challenging times, the one thing you can count on is that desperate competitors and fly-by-night organizations are going to come in and try to take away your best customers. Let’s face it, your top 100 customers, for any bank under $2-billion asset size,...
by Shaun Heuerman | Jul 27, 2022 | Effective Leadership, Employee Motivation, High Performance, Profitability and Growth, Sales & Marketing, Sales Training, Strategic Planning
I don’t know about you, but I loved the movie The Founder, probably because I’ve been a systems thinker all of my life, and I truly believe there’s one way that’s the best way to do everything. I believe that when you obsess over how to get the...