by The Emmerich Group | Nov 20, 2025 | Deposits, High Performance, Increase Net Interest Margin, NIM, Profitability and Growth, Sales Process, Sales Training, Unique Selling Proposition for banks, USP
Most bank executives assume their people understand how they drive profit. The hard truth? Over 90% of employees in a national study believed they were top‑10% performers—yet most can’t show how they actually tie to profit. That disconnect quietly destroys margin,...
by The Emmerich Group | Nov 12, 2025 | Deposits, High Performance, Increase Net Interest Margin, NIM, Profitability and Growth, Sales Process, Sales Training, Unique Selling Proposition for banks, USP
Too many banks have poured millions into “sales training” only to watch enthusiasm—and results—fade within months. Why? Because traditional training doesn’t change culture. In this week’s video, Roxanne Emmerich exposes why “false-attempt” sales training fails and...
by The Emmerich Group | Nov 6, 2025 | Deposits, High Performance, Increase Net Interest Margin, NIM, Profitability and Growth, Sales Process, Unique Selling Proposition for banks, USP
Tired of being treated like a commodity—and paid like one? In this video, Roxanne Emmerich dismantles the “rate-match or lose” myth and replaces it with a hard-edged framework for extreme differentiation that commands premium pricing on both sides of the balance...
by The Emmerich Group | Oct 29, 2025 | Accountability, Creating an Accountability Culture, Culture, Customer Service, Effective Leadership, Employee Engagement, Employee Motivation, High Performance, Managing Employees, Profitability and Growth, Sales Process, Workplace Culture
Rate matching is quietly destroying profitability at community banks—and it’s completely optional. In this video, you’ll discover how to replace “Can you match the rate?” with disciplined, believable USPs that command premium pricing and win bigger balances without...
by The Emmerich Group | Oct 23, 2025 | Accountability, Creating an Accountability Culture, Culture, Customer Service, Effective Leadership, Employee Engagement, Employee Motivation, High Performance, Managing Employees, Profitability and Growth, Sales Process, Workplace Culture
Most “team selling” in banking is theater—two people show up, nobody owns the moment, and profit walks out the door. In this video, Roxanne Emmerich lays out what real team selling looks like and why it’s clobbering the lone-wolf model—when you run it with precision....
by The Emmerich Group | Apr 10, 2025 | Deposits, High Performance, Marketing Plan, Profitability and Growth, Sales & Marketing, Sales Process, USP
Bankers, let me ask you a brutal but necessary question:Why are you still playing checkers while the top-performing banks are playing 4D chess with deposit growth? If your team is still competing on rates, slapping up tired “Free Checking” banners, and praying your CD...
