Welcome to The Top 5 Percenter™ Blog
Dive in for concise, powerful insights on elevating community banking. Discover strategies and success stories for superior performance, from boosting financial margins to cultivating a dynamic culture. These posts literally contain the secrets of the Top 5 Percenters™. Sign up to the newsletter so that you don’t miss a single post.
Transforming Deposit Growth: Three Steps for Banks to Improve Sales Effectiveness and Boost Their Bottom Line [VIDEO]
I believe that banks often make the mistake of complicating simple tasks which is particularly true when it comes to deposit growth. However, shifting our focus from "training" to "educating" can turn this problem into a big win in no time. Training teaches people what to do. Education teaches people how to be. Banks have been using the words “trusted advisor” for decades now but are only...
Beyond Trust: How to Get ALL of Your Customers’ Deposit Business [VIDEO]
I believe people want to work with “the best.” When people truly trust you and you bring value that exceeds your additional pricing, people are willing to bring all their business to you and your bank. At that point, price has little relevance. They know that what you provide is worth the cost. That’s a prime position for you to be in—now here’s how you’ll get there. If you’re the...
Stop Fishing in the Whole Lake and Reel in the Most Profitable Deposits with These 5 Steps [VIDEO]
Are you tired of spending your marketing dollars on strategies that don't bring in the low-risk, high-profit clients you desire? Look no further! In this episode, we will reveal a proven system to help you find your next top 100 most profitable clients, leading to increased profitability and peace of mind. We understand the challenges that come with trying to attract large deposit accounts...
Revolutionize Your Bank’s Deposit Strategy: 4 Proven Steps to Attract Deposits Without Competing on Rates [VIDEO]
I believe low-cost deposits are critical to a bank’s success. So, how DO you stop competing on rates and start winning on value? In this episode, I will show you how to attract low-cost deposits without matching your competitor's exorbitant rates. Picture yourself as a captain of a ship lost in the sea, trying to find the right direction to reach the shore. You could see other ships on...
How to avoid the “Middle Management Meltdown” [VIDEO]
I believe that when middle managers master management, the resulting breakthroughs are profound and sustainable. In this episode, I’m going to share with you how to overcome what I call “the middle management breakdown”—the block that keeps executives’ dreams from being the reality executed by the front-line team members. If you’re the kind of leader who worries that perhaps your managers act...
How to Guarantee Your Employees Won’t “Back Slide” After Your Next Big Initiative [VIDEO]
I believe progress begets progress and success begets success. In this episode, I’ll show you how you can create a series of successes that open the way for even more impactful successes later on. On the flipside, stumble once and all your hard work up until then could come tumbling down. I’ll show you how to avoid that eventuality too. If you’re the kind of leader who is up at night thinking...
New Approach to Tracking Employee Performance, Proven to Increase Profit [VIDEO]
I believe visibility of what matters DRIVES the changes that matter. In this episode, I will show you how you can create results that matter—those that impact profitability through visibility systems. If you’re the kind of leader who has every employee already aware of exactly what high performance looks like and you have complete visibility on how every employee is doing on the important...
This Strategic Move Doubles Profit-per-Employee [VIDEO]
I believe almost every person can DOUBLE their productivity at work. In this episode, I’m going to share with you a process I have used over and over again to not only double but often times quadruple the profit per employee within a few years! If you’re the kind of executive who feels like your people are already performing…well, you’ll be delighted to see that often those people are the...
How To Get Your Team Accountable For Results (Without Alienating Everyone) [VIDEO]
I believe hard work should be rewarded with financial gains. In this first video and the rest of this five-part series on accountability, I’m going to share with you how to get more accountability from your team members for the things that move the profit needle. If you’re the kind of leader who has been preaching from the mountain top to your team that they need to “get it together” on...
Boost Your Bank’s Bottom Line with One Change [VIDEO]
I believe in the unlimited upside potential in your team, and I believe that with the proper tools, they are capable of so much more! In this video, I’m going to show you how to eliminate the limiting beliefs that keep your team matching rates instead of going after substantial premium pricing on better quality clients. They’ll start getting bigger and better-quality customers within weeks. If...
Do Your Salespeople Know When to Talk USPs? [VIDEO]
I believe that most of your salespeople have only begun to tap into their true potential. They just don’t have the confidence to go after large deals that are happy with their current bank and ask for premium pricing. In this episode, I’m going to show you how the right sales system can help your people get excited about and effective at pulling in the very best customers…without PRICE even...
The Effective High-ROI Alternative to Branding [VIDEO]
I believe you can and should be paid more for what you do. In this episode, I’m going to show you a few ways to highlight your USPs—“differentiating value”—the right way in your sales process. Customers will sit up and pay attention…and you won’t lock yourself into a rate match. If you’re the kind of leader… Who has spent hundreds of thousands of dollars on “branding,” yet found that you’re...