I believe that an organization’s profits matches the profits of their clientele. Watch this video now to discover how to find lower risk, lower hassle clients who are willing to pay premium pricing.
Let’s get one thing straight. Low price IS a strategy.
And consciously or unconsciously, every time you match rates to win business, you’re saying, “Our strategy is to be the lowest price bank in our market.”
If you’re going to go the low-price route, at least make a conscious decision to pursue that strategy rather than have it be the result of dozens or hundreds of little unconscious decisions to match rate. And do it with the understanding of history.
Consider the history of the low-price strategy in business.
Let’s start with Sears.
I believe people operate out of their “world view” and fairly committed to their “belief systems.” In this video, I share with you important tips to get your team to believe that getting more A+ credits can be done. Enjoy the video.
I believe that quality people love quality attention. Discover how to transform your safety and profitability for your bank. Watch this video now.
I believe it is normal to accept limiting beliefs as fact. If you have team members who believe that higher pricing happens only for weaker credits watch this video.
I believe humans can take easy things and make them much harder than they need to be. In this video, you will discover how to get more deposits quickly.
I believe that when people trust you, they bring all their business to you. In this episode, you will discover how you can get more low-cost deposits quickly. Watch this video now.
I believe it makes sense to fish in the fishing hole and not the whole lake. In this episode, you will discover how to find your most desirable customers, the kind that will give you low-cost funds.
I believe the world is an abundant place. If you are the kind of banker who can’t seem to find enough deposits, or you are doing well, but want to discover how to bring your costs of funds down even more, you are going to love this video.
I believe people are good and they want to do what they say they want to do. In this video I show you how to align your entire team.